Sunday

Lawn Care Business Tip: We Have To Love The Chance

My mentor taught me that it isn't so much passion that needs to be behind running a business but simply loving the chance. The chance to change your life, gain success, build a future, and improve your health etc. Making a phone call or showing up to someone's front door may not be something you look forward to, but we have to love the chance of what might be behind that door of opportunity.

For example, someone says, "I'm mowing lawns. Should I love mowing lawns?" The answer is, "No you don't have to love mowing lawns, but if it is your first step onto the ladder of success, you say, 'I'm happy someone gave me the chance to mow lawns and I'm going give it my all and do it so well, I won't be here for very long.'"

You can be excited by having found something even though you are making mistakes in the beginning and even though it isn't your favorite thing to do.

You don't have to like it, you just have to learn to appreciate the chance and appreciate the person who gave you the chance to start on the road to success.

If we will take on the disciplines that come with this chance to change our lives we will soon find that our self-confidence starts to grow. And soon when we go out person to person, talking to people, we will find it to be the most amazing opportunity in the world.

Think about it.

Every person we meet could change our lives. They could help lead you to a means of retiring. They may become a friend for life. The next person could be a business contact for many years to come. Wow. What a change in mindset.

Sometimes in the beginning when we are just getting the ball rolling we don't always see the big picture.

Hang on and push through. Remember this age old principle: All success is based on long term persistence, hard work, faith, the right attitude and a few obstacles to go through and hurdles to jump over along the way. You might not like where you're at right now, but the chance to change it all could be right around the corner.

Until next time...


Successful Lawn Business Strategies
http://www.howtostartyourlawncarebusiness.com
http://www.howtogrowyourlawncarebusiness.com

Labels: , , , , , , , , , , , , , ,

Wednesday

Lawn Care Business Tip: You Hold The Key To Your Future

You are the key to your future. What I mean is, your personal growth determines most of it. We can talk about more customers, lots of sales, more equipment and employees, but all of this probably will not happen without you personally growing. It’s really the stepping stone to a profitable future. In fact I’d like to have you memorize a most important phrase. Here it is, “For things to change, you must change.”

Let me repeat that. “For things to change, you must change.” I recommend you place this somewhere that you will see it daily. Anywhere where you can see it every day. You hold the key to a better future. Try to remember that every day you live and think about it. Its all up to you.

There are several things that will help you carve out a better future. If you own or are employed at a strong, dynamic, progressive lawn care business, that would definitely help. If the company has great service or great products, that you are proud of, that would certainly help as well. You get the point.

All of these things will help, and of course, if it doesn’t go horribly bad for you and your life, that will help. If your business keeps going strong, that will help. If the your spouse doesn't get sick, that will help. If your neighbors stay "sane", that will help. If it doesn't get too cold or doesn't get too hot, all those things will help your better future. And if the economy gets and stays on track, that will help.

I could go on and on with a very big list but as you already guessed, all the reasons in the world added together play a small role in your profitable future.

The biggest factor to your profitable future is you. Grab ahold of that. This is a major point to remember.

You are the major key.

Don't be or act like the 90+% who aren't going anywhere. Develop the habit of doing more than you're paid for. Do and be above average.

Develop above average enthusiasm. Develop an above average smile. Develop an above average interest into your customers, friends, and family. Work harder on you than you do on anything else.

Think about this.

Two different people with the same type of business earn different amounts each month.

One earns $1000 and the other $10,000.

If the services were the same, if the training was the same, if they both had the same tools. If they both had the same trainer, the same pricing, if they both attended the same business meetings, how could one person earn the $1000 per month and the other person earn the $10000?

The key is whats going on in the inside. The key is you.

Decide today to start working on you. There is power in making this kind of decision. There is power in daring to dream. There is power in above average service. There is power in compassion and caring and sharing. There is unusual power in strong feeling and you see, all that comes from inside you, not outside. So, you hold the key to your future. The real difference is you. You are the major key to your better, more profitable future.

Until next time!


Labels: , , , , , , , , , , , , ,

Saturday

How To Accomplish More In The Next 12 Months Than The Last 12 Years...

Discover how to use the power of this brand new Success Program to grow your sales and increase your profits, all the while working less in your business...

Introducing The
Lawn Business Mastermind Program...

It's an exclusive group of very smart, successful lawn business entrepreneurs from across the country and around the world who want to:

Increase their sales

Increase their profits

Work less in their business (without any drop in profitability)




Ultimately, it's a program that can take ANY lawn and landscaping business and turn it into an automated money-making machine.

Here's how we do it:

The Most Effective Marketing Strategies: No fluff or theory, but truly "underground" guerilla marketing strategies unknown to 99% of the business community. You take these these strategies and apply them to your business for extraordinary results.



Forced Focus: You only spend time on the activities that really make a difference in your lawn maintenance business, instead of the thousand and one other things that do nothing but suck away the hours of your day.



Friendly Accountability & Encouragement: We gently push you into doing the important business tasks you know you should be doing.



"Creative Thinking Multiplied": Leverage the minds and experiences of your fellow members to come up with effective ways to solve your most frustrating business problems.



"Sounding Boards": Get feedback on new promotional ideas, sales strategies or other business challenges before you make a mistake that costs you thousands of dollars and hundreds of hours.



Joint Ventures: Complementary businesses working together to break into new markets, get new customers and make more money.



IMPORTANT NOTE :

We are almost full and accepting few new applicants at the moment. Additional spots to be opened soon. To be put onto the list to receive more info about the program along with a priority invitation to join, please send an e-mail to Jason R. at info@howtostartyourlawncarebusiness.com with your name and e-mail address enclosed.

Labels: , , , , , , , , , , , ,

Tuesday

Lawn Care Business: The Flying Lawn Mower

Monday

Stop Chasing Your Lawn Business and Landscaping Business Customers For Payments FOREVER!

This just in...

I ran into the owner of an online automatic payment system SPECIFICALLY created for lawn business and landscaping business owners.The days of chasing customer’s for money are over.

Get paid when you want, automatically.

I also twisted his arm and got him to discount the ENTIRE fee for his system for anyone I send his way. You can now sign up FOR FREE!

Check it out:

http://www.lawnlandscapingautopay.com

Labels: , , , , , , , , , , ,

Tuesday

Lawn Business Marketing Tip: Your Competitors Will Hate You

Sunday

How To Not Short-Circuit Your Lawn Mowing Business

There are obstacles to generating wealth with a lawn mowing business that can short-circuit your success.

One big obstacle you may face are incompetent people. You know what I mean? They can't seem to carry out ordinary tasks or responsibilities. Some of them are lazy or uncreative. While others are just plain "dumb" or so they come across as such.

Dealing with these sorts of people is terribly draining to the lawn business owner and all to common in the industry. These people can be your friends, employees, vendors, or someone else.

Another obstacle quite similar to the first one are "time wasters". These are people who waste or abuse your time. Often you leave spending time with them drained and having accomplished next to nothing.

Another obstacle are people who drain or divert your mental energy. You know those people who having nothing good to say. The "you're never going to make it" type of person. They can also be whiners or complainers. Again, these people can be your friends, employees, vendors or someone else.

All of them must go. As soon as you identify them do what you must to rid them from your lawn mowing business, your life, and distance yourself from them. Start a "zero-tolerance" policy right now and enforce it. Not going through with this will always cost you more than whatever temporary trouble and disruption occurs from you making changes in your friends, your employees, vendors, or others around you and your lawn business.

Think of your success as electric current. One disruptive person laying a finger on it anywhere along the line shuts down the entire flow of success.

Yes, I practice what I preach. I do my best to operate in such a way with my lawn business and my life. I will not tolerate interference with the electric current of success.

The majority of lawn care business owners tolerate others which causes them undue stress. And yet most continue on carrying out the same mistake without realizing how costly such tolerance is. It is very, very costly.

Do what you must to keep your electrical current of success flowing in your lawn mowing business and your life.

Copyright SL Corp. All Rights Reserved.

Labels: , , , , , , , , , ,

Saturday

Lawn Care Business Video Tip: You Need a Reason Why

If you want to be truly successful, and I know most do, then you have to stop blaming others and situations and start taking responsibility for your life and lawn business. Hurdles and pitfalls are sure to meet you face-to-face but this short video reveals an often overlooked "little" secret that can help you conquer anything that comes your way.



Labels: , , , , , , , , , , , , , , ,

Thursday

How To Disaster Proof Your Grass Cutting Business

By Daniel Pepper

If you're a grass cutting business owner, you need to know how to protect your business.

In reality, there's no fool-proof trick to avoid an accident. Bad weather, employees, etc. are all potential causes for damage to your business.

The good news is that there are strategies to help you keep your head above water. Knowing what to do in the event of a business disaster is vital for you because lawn care is providing a level of livelihood for you. No mowing = no money.

So lets look at what you can do right now to disaster proof you grass cutting business. Start with this checklist to help build your disaster plan:

1. You Need a Plan

Yet again, few grass cutting business owners have given thought as to what they might do in the event of some sort of disaster that can effect their business. So do what the successful owners do, get a plan. Your plan should take into account as many variables as you can imagine and the solutions.

2. Set Aside Emergency Cash

This is a financial tip even outside of business - keep at least 3 to 6 months of living expenses that you can use in case you run into trouble. That way, should something happen you'll have money available to pay your bills and for the most part, keep things flowing. This is especially important if you have employees.

3. Back Up Your Computer

Although it seldom happens today, there are still situations that arise that leave grass cutting business owners in trouble because they lose valuable data to a crash computer. Back up your files on a regular basis. Create a routine. Some go to great lengths as to take store their backups in another location - such as at their home and if they have one, their office away from home. Make certain that should something happen to your business, your backup files are safely stored.

4. Don't Forget About Physical Documents

Keep your papers and records safely stored as well. Never overlook the protection of tangible lawn care business records. You never know...you may need them.

5. Insurance Is a Must

Keep your grass cutting business insured. The bigger your lawn business grows, the harder it
will fall. Talk with your insurance agent on a regular basis to make certain that your coverage is up to date. That's particularly true with a home-based business. Also, make sure your equipment at home is covered as well. Keep in mind that the extra money for guaranteed replacement coverage may not be all that bad. After all, if anything happens, you can leave your own money in your pocket.

6. Luck Favors the Prepared

Most don't believe in luck but I figured this last tip is a good one. Be prepared. If you're caught off guard, disaster can be terrible. Even the slightest awareness that something can happen and being ready for it can greatly limit damage to your lawn business in the event of a disaster. Let everyone that needs to know, what your disaster-proof plan is. Make certain your employees know what to do when disaster strikes (ie they get into a car accident). When lawn care business customers know you're ready for anything, that will build trust for your business.

Here's to your lawn mowing business success!

-------------------------------------------------------------------------
Lawn care business expert, Daniel Pepper brings his own unique way of teaching others about the lucrative realm of starting and running a lawn business. He believes anyone can do it with the right advice.

Learn the secrets to how to start your grass cutting business right now!

Copyright SLC. All rights reserved.

Labels: , , , , , , , , , , , ,

Wednesday

Drunk Guy On Lawn Mower Pulled Over By Police

Saturday

3 Reasons Why Lying About Your Lawn Mowing Business Isn't Worth It

There is a whole lot of advertising noise and commotion buzzing around and lawn mowing businesses have a tough time getting attention.

Think about it. With tons of advertising messages shooting across the path of your potential customers, how can they distinguish your marketing message from others? Can you really compete against the big dogs in your area with vaults of marketing money at their disposal?

The answer: Yes but it's not going to be easy.

The fact is advertising is harder than ever to compete in. Smaller lawn businesses have less to lose than some of the bigger lawn companies out there so to get attention, some owners exaggerate their claims, making promises they can't deliver on.

Since hype seems to be the only way to get your prospects looking at your lawn mowing business, you probably figure you need to follow in the footsteps of those who have walked outside the lines of truth.

Is this the right thing to do?

As I have talked about before, it bears repeating here again...you'll probably get away with it in the short term but not in the long term.

Let me explain...

Here are 3 reasons why avoiding false promises and staying truthful is the way to go.


1. You Have To Be Able To Prove It

The first reason is obvious. You must be able to back up any lawn mowing business advertising claims you make with actual and factual proof. It's legally termed making a "substantiated" claim, and the FTC gets particularly picky when it comes to claims that come close to challenging this rule.

Let's say you run an ad saying, "One out of 10 people in Anywhere County, USA use No Name Mowing." You'd better be able to show a reputable survey that clearly reveals those results. If you carried out the survey yourself, you have to prove it was organized and executed in good faith, conducted by an impartial third party, and that it genuinely represents the views and opinions of the group of people you are talking about.

But following this rule doesn't start and stop with just you. All claims also apply to anyone who works for you - employees, Web designers, subcontractors, etc. If your representatives inaccurately describe your lawn mowing business, you're in trouble.

Don't worry there is a "Get Out Of Jail Free" card. It's called "puffery" and you may want to do some due diligence about it and how you can use it in your lawn mowing business marketing.
For example, No Name Mowing claims its home-made organic lawn care fertilizer is "made from the best stuff on earth." Nobody will actually believe that claim because it's "puffery".
However, if No Name Mowing said its fertilizers were "made with fresh organic ingredients" that becomes a claim that must be proven. No Name Mowing would need to substantiate it. When any "reasonable" person would assume that your lawn mowing business ad's promise is so over the top that it is mere "puffery," you're no longer required to have to prove it.


2. It's Against The Law To Lie

As I eluded to in the first reason above, federal law blatantly states that you must tell the truth in ads you create for your lawn mowing business services. Section 5 of the Federal Trade Commission Act (passed in 1914 and amended in 1996) says it's illegal to deceive or mislead your customers and prospects. You cannot make fraudulent claims or insincere offers about your lawn care services. The FTC also specifically highlights claims that mislead by omission so you're not out of the woods yet. If you leave out relevant lawn care information or facts, or if your marketing claim hints at results that you can not deliver, you'll be on the hook.

Perhaps you're wondering...what happens if the law comes down on your lawn mowing business?

Well, if your inaccurate claims influence a customer's decisions, behavior, or compel them to buy, you could be in violation of FTC guidelines. The range of penalties go from massive fines to "cease and desist" orders to corrective advertising to even some jail time.

Of course, like most legal matters, what is constituted as "false" and/or "misleading" is always open to interpretation. A lawn mowing business advertising a claim that walks the fine line is a risk you may decide to take. Legally, that risk rides on who defines "misleading." Do your due diligence and get advice from a lawyer to help you make the right decision.

Remember that customers are not dummies. Most people can quickly pick up when a lawn mowing business is advertising a false claim.


3. Your Competitors Can Bite Back

The battle for market share is fierce so many lawn mowing businesses have turned to comparing competitors in their marketing. Lawn care services are launched with little preparation and training and don't necessarily meet meaningful customer needs just so company B can compete with company A. As a result, lawn care ads often dwell on some minutely different edge that offers a little bit better advantage than the competition but doing so creates the opportunity for your competition to bite back. Your competitors may decide your lawn care claim is untrue or inaccurate and force you to prove it. Let's face it, having a lawn care competitor register a complaint with the FTC and possibly take you to court doesn't exactly help your bank account.

Remember, if you claim your lawn mowing business is better than another, you must be prepared to support that with undeniable proof.

Today, customers have little tolerance for lawn mowing business marketers that promise and do not deliver. To develop advertising that attracts customers, use these 4 ingredients to stay on the side of marketing legally:

1. Don't Talk About Yourself

Turn to legitimate descriptive testimonials from current customers to talk about why you're the lawn mowing business of choice.

2. Be Real

Most people are down-to-earth and don't expect incredible results that lawn care services can't deliver. Promise what you can deliver.

3. Stick With The Benefits

Market how customers benefit if they go with your lawn care services. Always answer the question, "What's in it for them?".

4. Lower Risk

Offer money back guarantees if a customer is not satisfied. When you lower the risk, your prospect is more receptive to your marketing.

Here's to your lawn mowing business success!


Learn about starting your own lawn mowing business today.

Copyright SLC. All rights reserved.

Labels: , , , , , , , , , , , ,

Starting a Lawn Care Business Interview

Monday

Testimonials

Everyone who has ordered our course or has gotten something from our blog, here's the place to POST your story. Share it with the world. Cheers!

Labels: , , , , , , , , , , , ,